Home
Whether your customers are in-store, on the go or buying online, they expect to be able to pay their way. Ensure your payment terminals can keep pace with this demand by choosing reliable and scalable technology that can support multiple ways of paying.
In this article, we’ll discuss the key features to consider when choosing a card machine. These include security, functionality and cost.
Security features
The right card machine is essential for a business to accept payments. It should have reliable security features to protect the personal information of customers and merchants. It should also be able to process transactions even if the internet connection is down. This is important because customers are increasingly worried about the security of their personal data.
A credit card machine must be connected to a host for transaction verification. Depending on your needs, you may need a cellular-based or an ethernet connection. In either case, it is important to make sure that the system you choose works well with your POS software and hardware.
Many businesses are turning to contactless cards due to the Covid-19 pandemic, and a good credit card payment processing machine will be able to accommodate these types of transactions. It is best to avoid leasing a machine because it will cost you more in the long run. Instead, consider buying a card reader from a company that provides affordable services to all types of businesses.
Ease of use
The card machine you choose should be easy to use for your customers. It should be simple to set up, connect to the point of sale (POS) and use. It should also be able to update automatically, saving you time and ensuring that your terminal has the latest security updates.
Ensure that the machine supports all payment options your customers prefer, from tapping with NFC to dipping their EMV chip. You should also consider whether you want to include a cash drawer or other hardware accessories.
A countertop card payment machine can experience fewer data breaches than portable machines because it is hard-wired to your business. However, it may be more expensive than other options. A mobile card reader, on the other hand, runs off a mobile network connection and can move around your store as long as it has a working signal. It also offers more flexibility for your staff. This option is also more cost-effective than a traditional POS terminal.
Reliability
If you want your customers to have a smooth experience when they make purchases, you need a reliable card machine. The right machine can streamline your operations, improve customer service, and increase sales. It can also transform one-time shoppers into loyal customers.
Whether you’re looking for a basic stand-alone credit card machine or a sophisticated point of sale (POS) system, you need to find the right machine for your needs. Look for a Wi-Fi-enabled machine and EMV capability, as well as compatibility with a PIN pad. Many machines now offer contactless acceptance, which gives customers more options for paying.
Additionally, look for a card machine that doesn’t require complex software or complicated training. If you choose a machine that is difficult for your team to use, it may hold up lines and frustrate customers. Lastly, consider the cost of the hardware and other fees associated with the equipment. These include application, processing, chargebacks, retrieval, compliance, and hardware leasing.
Cost
The right card payment machine can streamline your business’s operations and provide a better customer experience. It can also boost your sales and help grow your small business. However, you should be aware of the costs associated with these machines and how they work. The best way to choose a card payment machine is to compare different providers. Each provider offers a different machine and processing rates. Some offer POS integrations and other extra features.
Portable card machines are ideal for businesses that require more mobility. They run off mobile network connections, so they can be used anywhere with a good signal. They are also more secure than countertop models, and they can be a great choice for restaurants or retail stores.
Some credit card machines come with a variety of hardware accessories, including privacy shields and spill covers. These devices can prevent customers from seeing your PIN and add a layer of security to your operations.
